Author Website or Amazon Author Central: Which One Deserves Your Time First

Every debut writer hits this fork. You have a finished manuscript, a launch date creeping closer, and two obvious places to plant a flag. One costs money and takes a weekend. The other is free and takes an hour. Most people pick the free one, tick the box, and never think about it again. That […]

Building an Author Brand Before You Have a Book to Sell

Most first-time writers treat the brand as the last box to tick. The manuscript goes to an editor, a cover gets designed, and only then does someone ask who the author actually is. By that point, you are introducing yourself to strangers and asking them to buy something in the same breath. It rarely works. […]

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